Fisher-Price Ipad Apptivity Seat, Newborn-to-Toddler

It's a grow-with-me seat for baby that's soothing, entertaining, and has a touch of technology, too. For newborns, it's a deep, comfy seat that reclines to three different positions and has a soft head support. The removable toy bar adjusts to three different positions and puts dangling activity toys always within reach. It also has a large, 7" x 5" mirror to reflect baby's smiling face and promote facial recognition and a sense of self as baby develops. If you insert and lock your iPad into the mirror's case, the visual display provides another way to stimulate and engage baby while protecting your device from baby's sticky fingers and preventing unintentional navigating to other apps . Download free apps for your iPad created especially for use with this product under the guidance of child development experts. Apps for the youngest baby feature soft, soothing sounds and nature scenes, black-and-white images and high-contrast patterns that help develop eye-tracking skills. As baby gets older, age-appropriate apps introduce letters, numbers and more through sing-along songs, sounds and friendly characters. Visual content in the apps times out after 10-12 minutes, ending on the home screen, to help you keep track of how long your child is viewing the interactive media. Activity toys are fun on their own and are also interactive with the apps, prompting fun sight and sound surprises for baby. Toy bar with iPad holder removes completely when you want a traditional seat. Three-point restraint for safety. Seat pad and head support remove for machine washing. Durable case for all generations of iPad, excluding iPad mini. iPad device not included. Visit the Fisher-Price Apps page on their website for helpful tips on viewing media with your child, and info on how games, apps and videos can extend the benefits of play.